Content Brand is King

The average American is exposed to 4,000-10,000 ads per day.

That's nearly double the number of ads the average person saw in 2007.

And over five times as many ads as the average person saw in the 1970s.

On top of this, the average person needs to see a brand, product, or service seven times before they buy. But if you don’t know who you’re for or who you’re talking to, your marketing efforts won’t reign supreme.

Are poor marketing results ruling over you?

We’re highly qualified to help you rise in the rankings.

If you’ve asked yourself:

  • Why aren’t our ads converting?

  • Why is the cost of acquisition so high?

  • Why can’t my marketing team handle the creative?

  • Why isn’t our marketing strategy working?

You’re not alone. We’ve heard it before.

In order to say something meaningful, you have to know what your brand means–to your internal team and the outside world.

See how we’ve helped these brands step into who they are and pull off some noble marketing efforts that had their audiences bowing down and paying up.

  • Hemlock

    We gave Hemlock a distinct brand personality, but more importantly, it gave the in-house team the tools necessary to carry it out. And thanks to establishing cohesive external communication, visual direction, and internal messaging, the Hemlock team managed a successful launch on their own.

    Read More about Hemlock.

  • Pastease

    We helped Pastease founders Todd and Stephanie step into who they really are: A purpose-driven business full of passion for celebrating the everyday experience. We defined that Pastease is so much more than fun and function. It’s an expression of womanhood to the fullest extent.

    Read More about Pastease

  • Tacos & Tequila

    Ready for a national-level brand, Luis and Juan Carlos knew how integral their team would be in reaching the next level. Not only did we have to define what’s at the core of the Tacos & Tequila brand, we had to leverage it both with their external audience and their internal audience.

    Read More about Tacos & Tequila

Find your audience

Why you should be using a brand-driven approach to marketing.

In this saturated landscape, consumers have become savvier than ever. They can easily spot voiceless content that lacks a clear point of view. 

It's no longer enough to simply create content. You need to create content that truly means something.

Brand-driven marketing brings brand clarity around your strategy.

It empowers you to reverse engineer quality content from AI tools and make informed decisions about where to be and who to converse with. 

With a well-defined brand, you can cut through the noise and connect with your audience on a deeper level.

Are you ready to create a strong brand that allows your content to stand tall amidst the noise? 

We help brands find their purpose to make their marketing efforts easier. Sign up for our newsletter to get:

  • A free worksheet on how to create a brand tension point

  • A free guide to getting expert-level copywriting through the use of AI

  • Relevant industry thought starters, hot takes, and more valuable content